Creating a new and better experience than the current conditions with the help of a mobile application, for the target community (salaried employees) so that they can achieve a financial perspective as well as monthly savings in addition to controlling and being more aware of expenses.
Every person with monthly income / income lower than 15 tomans / with motivation and financial goals
Such as: family breadwinners, young couples, independent students, newly independent youth
A simple and valuable solution for the target group (to replace the current solutions of the target group)
The opportunity to implement a sales/monetization model is possible
Focus on unique value compared to current solutions (competitors)
The automatic ticket reservation feature is one of the attractive and widely used features in the field of tourism. We went through unique challenges to design the MVP version of this feature.
Some users entered UTravs through Google search. In order to properly direct them to the train ticket results page, and to make it easier to choose and buy tickets, we decided to redesign the old landings of the site.
The purpose of the train ticket redesign was to increase the readability of the texts, improve the user experience, create cross-selling between the company's products and make the corporate brand last in the minds of users.
Car transportation feature was designed to complete train product services for users and to create a suitable user experience while buying tickets. The feature was designed for both the Utravs website and application.
For the redesign of the charity section in the Badsaba App, we've first examined the strengths and weaknesses of all apps with a charity section through competitive analysis.
The purpose of designing this site was to provide users with quick and easy access to the Hablol-Matin application and to familiarize users with the features and facilities of this application.
To design the communication panel with customers, first of all, meetings are held with the stakeholders of this panel unit, i.e. collection support, to understand their needs and challenges in registering and maintaining active tickets.
To design the Badsaba chrome extension, we checked about 20 internal and external extensions and analyzed their features in the competitive analysis table.